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- Sales Brochure, "Ford Motor Company Proudly Presents the Continental Mark II," 1955 - Designed in the tradition of the Lincoln Continentals of 1940-1948, the Continental Mark II debuted for 1956. This sales brochure emphasized the car's understated elegance and exclusive availability. But limited production plus a $10,000 price tag equaled disappointing sales. Production ended after the 1957 model year.
- 1955
- Collections - Artifact
Sales Brochure, "Ford Motor Company Proudly Presents the Continental Mark II," 1955
Designed in the tradition of the Lincoln Continentals of 1940-1948, the Continental Mark II debuted for 1956. This sales brochure emphasized the car's understated elegance and exclusive availability. But limited production plus a $10,000 price tag equaled disappointing sales. Production ended after the 1957 model year.
- 1956 Continental Mark II Dealer's "Specialized Selling" Book - Continental quality appealed to chauffeur and chauffeured alike in this New Yorker cartoon. It was reprinted in "Specialized Selling," a dealer's guide to the high-end market.
- 1956
- Collections - Artifact
1956 Continental Mark II Dealer's "Specialized Selling" Book
Continental quality appealed to chauffeur and chauffeured alike in this New Yorker cartoon. It was reprinted in "Specialized Selling," a dealer's guide to the high-end market.
- 1956 Continental Mark II Advertisement, "An Experience Awaits You--The Excitement of Being Conservative" - Designed in the tradition of the Lincoln Continentals of 1940-1948, the Continental Mark II debuted for 1956. Advertisements celebrated the car's understated look, its responsive handling, and its high build quality. But the Mark II's $10,000 price tag was beyond the reach of most buyers. Production ended after the 1957 model year.
- December 01, 1955
- Collections - Artifact
1956 Continental Mark II Advertisement, "An Experience Awaits You--The Excitement of Being Conservative"
Designed in the tradition of the Lincoln Continentals of 1940-1948, the Continental Mark II debuted for 1956. Advertisements celebrated the car's understated look, its responsive handling, and its high build quality. But the Mark II's $10,000 price tag was beyond the reach of most buyers. Production ended after the 1957 model year.
- 1956 Continental Mark II Advertisement, "As Personally Yours as Your Own Signature" - Designed in the tradition of the Lincoln Continentals of 1940-1948, the Continental Mark II debuted for 1956. Advertisements celebrated the car's understated look, its responsive handling, and its high build quality. But the Mark II's $10,000 price tag was beyond the reach of most buyers. Production ended after the 1957 model year.
- July 1956-September 1956
- Collections - Artifact
1956 Continental Mark II Advertisement, "As Personally Yours as Your Own Signature"
Designed in the tradition of the Lincoln Continentals of 1940-1948, the Continental Mark II debuted for 1956. Advertisements celebrated the car's understated look, its responsive handling, and its high build quality. But the Mark II's $10,000 price tag was beyond the reach of most buyers. Production ended after the 1957 model year.
- 1956 Continental Mark II Sedan - The Mark II was elegantly understated. Its appeal depended not on chrome, but rather flawless quality control, extensive road testing, shocks that adjusted to speed, and power steering, brakes, windows, and seats. At $10,000 it was the most expensive American car you could buy. This particular Mark II was owned by the president of Firestone Tire and Rubber Company, Harvey S. Firestone, Jr.
- 1956
- Collections - Artifact
1956 Continental Mark II Sedan
The Mark II was elegantly understated. Its appeal depended not on chrome, but rather flawless quality control, extensive road testing, shocks that adjusted to speed, and power steering, brakes, windows, and seats. At $10,000 it was the most expensive American car you could buy. This particular Mark II was owned by the president of Firestone Tire and Rubber Company, Harvey S. Firestone, Jr.
- Continental Mark II Hood Ornament, 1956-1957 - Ford Motor Company's separate Continental Division chose a four-pointed star as its logo in 1956. The star evolved from a crest-style emblem that Lincoln had adopted in the 1942 model year. The Continental Division was merged into Lincoln after just two years. Following that merger, the Continental star became the symbol of the whole Lincoln line.
- 1956-1957
- Collections - Artifact
Continental Mark II Hood Ornament, 1956-1957
Ford Motor Company's separate Continental Division chose a four-pointed star as its logo in 1956. The star evolved from a crest-style emblem that Lincoln had adopted in the 1942 model year. The Continental Division was merged into Lincoln after just two years. Following that merger, the Continental star became the symbol of the whole Lincoln line.
- 1956 Continental Mark II Advertisement, "The Motor Car that Pays You a Soft-Spoken Compliment" - Designed in the tradition of the Lincoln Continentals of 1940-1948, the Continental Mark II debuted for 1956. Advertisements celebrated the car's understated look, its responsive handling, and its high build quality. But the Mark II's $10,000 price tag was beyond the reach of most buyers. Production ended after the 1957 model year.
- May 1956-June 1956
- Collections - Artifact
1956 Continental Mark II Advertisement, "The Motor Car that Pays You a Soft-Spoken Compliment"
Designed in the tradition of the Lincoln Continentals of 1940-1948, the Continental Mark II debuted for 1956. Advertisements celebrated the car's understated look, its responsive handling, and its high build quality. But the Mark II's $10,000 price tag was beyond the reach of most buyers. Production ended after the 1957 model year.
- 1956 Continental Mark II Advertisement, "Magnificent Understatements in Fashion" - This <EM>Vogue</EM> magazine ad linked the 1956 Continental Mark II to famous fashion designers and spoke to the vehicle's "pure, perfected simplicity."
- October 12, 1955
- Collections - Artifact
1956 Continental Mark II Advertisement, "Magnificent Understatements in Fashion"
This Vogue magazine ad linked the 1956 Continental Mark II to famous fashion designers and spoke to the vehicle's "pure, perfected simplicity."
- 1956 Continental Mark II Advertisement, "Unlimited Luxury...in a Limited Edition" - Designed in the tradition of the Lincoln Continentals of 1940-1948, the Continental Mark II debuted for 1956. Advertisements celebrated the car's understated look, its responsive handling, and its high build quality. But the Mark II's $10,000 price tag was beyond the reach of most buyers. Production ended after the 1957 model year.
- October 01, 1955
- Collections - Artifact
1956 Continental Mark II Advertisement, "Unlimited Luxury...in a Limited Edition"
Designed in the tradition of the Lincoln Continentals of 1940-1948, the Continental Mark II debuted for 1956. Advertisements celebrated the car's understated look, its responsive handling, and its high build quality. But the Mark II's $10,000 price tag was beyond the reach of most buyers. Production ended after the 1957 model year.
- 1956 Continental Mark II Advertisement, "Now, in America, a Refreshing New Concept in fine Motor Cars" - Designed in the tradition of the Lincoln Continentals of 1940-1948, the Continental Mark II debuted for 1956. Advertisements celebrated the car's understated look, its responsive handling, and its high build quality. But the Mark II's $10,000 price tag was beyond the reach of most buyers. Production ended after the 1957 model year.
- November 01, 1955
- Collections - Artifact
1956 Continental Mark II Advertisement, "Now, in America, a Refreshing New Concept in fine Motor Cars"
Designed in the tradition of the Lincoln Continentals of 1940-1948, the Continental Mark II debuted for 1956. Advertisements celebrated the car's understated look, its responsive handling, and its high build quality. But the Mark II's $10,000 price tag was beyond the reach of most buyers. Production ended after the 1957 model year.